services
guide to print
“The purest and most thoughtful minds are those which love colour the most.”

John Ruskin
Guide to print

This is a continually updated attempt to give those who have no experience of print or who are thinking about getting into print a layman’s overview of all the aspects of print. If people have comments or thing they would like to add then please email martin@principalcolour.co.uk.

read guide now
did you know?

WHEN YOU MAKE A BLACK AND WHITE IMAGE IN 4 COLOURS IT WILL LOOK RICHER.

INK DRYS SLOWER ON AN UNCOATED PAPER STOCK.

THE COLOUR BLUE, MORE THAN ANY OTHER COLOUR, FADES AND CHANGES QUICKER OVER TIME.